2D Barcode Applicatiions

QR Code Management Software with Advanced Analytics

While many QR Code tracking platforms only show you the scan numbers and some variations, the scan numbers data are of little significance. You may be impressed when your QR Code campaign gets high numbers of scans but that doesn’t tell you much. Far more important is to learn what the user did after they scanned the barcode. The ability to measure return on investment is critical. Our new software will help you fine tune your 2D barcode campaign for optimal performance. It maps trends from many metrics and presents them to you in a way that you can easily compare what works and what doesn’t.

If you are concerned about data security, this software has got it. Analytics data for you or your client’s are stored on your own server, and not left to an unknown party who may do anything with it! You maintain control over your own data at all times, with unrestricted access to create and modify campaign parameters at will. The redirection occurs on your own server. Relying on other service providers’ redirection gives you a big single point of failure should their servers be unavailable.

You can also turn this software in to your nice little earner, by obtaining the subscription plugin. There are clients you know about, that want to use QR Codes as part of their marketing strategy, but don’t have the technical resources to implement that. You can be their captain! Help them deploy successful QR Code campaigns. You can white-label this software, translate it, brand it with your own color, logo etc.

This software is constantly updated with new features. Anything meaningful you can do with a QR Code is included in the software.
Currently it supports:

-Facebook Pages QR Code campaign
-Smartphone Apps QR Code campaign
-Mobile website campaigns
-QR Code for PURLs
-QR Code with vanity URLs
-Branded QR Codes – QR Codes with logos
-Vector images like eps and svg for your QR Codes
-Bulk QR Code vCards and meCards
-Bulk QR Code calendars

The reporting includes realtime scans, unique scans, pageviews, time on site,  bounce rate,  demographics, GPS location, media used, goals achieved, and the phone brand used.

Same reporting available for the QR Codes, is also available for Microsoft Tags. Yep, the software supports Microsoft Tags too! You can therefore compare QR Code campaign performance against MS Tag campaigns!
The complete details and demos are on the next page.

This is a new tool that you can use to generate colored QR Code stickers or Microsoft Tag . The tool works with Moo API. This is the company that prints the stickers. You will get 90 stickers. You can create a mixture of stickers!

You can find the tool here

What happens after people scan your QR Codes?
What do they do after they have scanned a QR Code? How many pages do they view? How much time do they spend browsing the campaign pages? Are your objectives being met? Do they share your content on social networks?

If you are deploying a QR Code campaign with no clear objective, then this is not for you. But if you are serious about making your QR Code campaign a success, and want to know the return on your investment, then look no further. We have a practical solution for that!

After creating dozens of 2D barcode applications, and testing thousands of QR Code campaigns, I’ve discovered that knowing just the number of people who scanned the QR Codes is not enough. The numbers may be impressive, but when you take a hard look at your goals, you soon realize that something is amiss! We speculated then, but now we know why!

The advanced QR Code Analytics software

This prompted us to re-write the original QR Code analytics software and measure everything relevant that can be measured right down to the artwork! The new reporting now includes:

For complete info and demos, go here.

Social Media Analytics

We also took into account the social aspects of a QR Code campaign. If you running an interesting campaign, chances are that people will share your content on social networks like Twitter & Facebook. We track all social media traffic, and report it to your account allowing you to see how they impact your goals.

A properly executed QR Code campaign costs money! Get to the data that drives decisions!

You can now generate colored QR Codes or Datamatrix barcodes overlaid on images, like in the examples below.

You simply upload an image and indicate the position where you want the barcodes to be placed.
Generate QR Code & Datamatrix barcode overlays

QR Code Overlay

Datamatrix Overlay

This PHP application enables you to generate QR Codes, and to track and analyze them.

Available features:

Requirements