The dashboard

The dashboard shows you a summary of the following data and gives you the option to receive them to your Facebook or Twitter account.

• · Hour by hour scan reports in realtime.
• · Total scans for the period specified.
• · Total goals for the period specified.
• · Total number of unique scans for the period specified.
• · Bounce rate on the landing pages.
• · Time spent on the landing pages.
• · Total pageviews for the period.
• · Other types of traffic coming to the site.
• · Pages visited by the user.
• · Demographics.
• · Devices used.
• · Location of the user.
• · Responses from different print media types.
• · QR Code data and the artwork used.

Some examples:

Tag Example
QR Code Example

Scans

The scans reports shows you the number of scans for the period specified. It also allows you to compare scans from one campaign versus another. The comparison also includes realtime hour by hour scans.

Goals

We define the goals as the main objective why you want to run a QR Code campaign. For example, if you want the user to buy a book, then when they reach the post payment page, the application will count the event as a goal. The goals reports shows you the number of goals achieved for the period specified. There is also a tool there that shows you how QR Code goals fairs when compared to traffic sources from social media, search engines, ad networks and email & SMS.

Bounce Rate

The bounce rate reports shows you the percentage of users who visited the site but only viewed one page. It also allows you to compare bounce rate in one campaign versus another, and from different sources of traffic, that is social media, search engines, ad networks and email & SMS.

Time on site

The time on site reports shows you the average amount of time spent on the campaign landing pages. It also allows you to compare the time spent in one campaign versus another, and from different sources of traffic, that is social media, search engines, ad networks and email & SMS.

Pageviews

The pageviews reports shows you the total number of pages a visitor viewed, and the average pages per visit. It also allows you to compare the total number of pageviews in one campaign versus another.

Unique Scans

The unique scans reports shows you the total number of unique scans, and the conversion rate of each scan. It also allows you to compare the total number of unique scans in one campaign versus another.

Traffic Overview

The traffic overview reports shows you the types of traffic that came in to your site. These include traffic from QR Codes, social media, search engines, mobile ad networks, email & SMS. There is also a trends feature that allows you to see how each traffic type performs over time.

Each traffic is further categorized by its type. For example social media is further broken down to its type like social networks, blogging platforms, etc. Other information shown include the bounce rate, time on site, pageviews and goals reached. You will therefore be in a position to see what works best.

Content Overview

The content overview reports shows you the exact pages the user visited. It also shows the number of times they visited those pages and the time they spent on them.

You can further analyze the trends on each page.

Demographics

The demographic reports shows you the age and gender of the users who engaged with your Facebook Pages QR Code campaign. For all other campaign types, the report shows you the number of times your campaign has been shared on social media.

Phones Used

The phone reports shows you the phone model used to access your site.

You can further analyze the trends on each phone model.

Location

The location reports shows you the location where the user accessed your site from. You can view location data by selecting the type of traffic. These include traffic from QR Codes, social media, search engines, ad networks and email & SMS.

You can further analyze each location and view street map views of the places.

Media

The media reports shows you the type of media that were most effective in a QR Code campaign. You can also view the trends on a specific media type.

On the same page, you will find a tool that lets you compare the responses you get from different art work you used. This can be used to compare the effectiveness of items such as custom QR Codes.

Mobile Reports

The same analytics reports are available for viewing in a mobile device, with an interface specifically designed for mobile devices.

Email Notification

You can set the dashboard report to be sent as updates to your email account automatically.

These are sent on a daily, weekly or monthly basis.

Here is an example of how the email reports look like: Emailed dashboard reports

You can also set up live email alerts when a campaign receives a pre-defined number of scans.

Facebook Pages QR Code Campaigns

You can create a campaign for your Facebook page. You need to be the page admin to create this type of campaign on this application.

The following are available:

• · A coloured QR Code image.
• · Option to use shortened URLs.
• · Vanity URL
• · Options to download the image in either eps, svg, jpg, png, gif and pdf formats.
• · Ability to change the destination URL at any time without changing the barcode.

Smartphone Apps Campaigns

You can create a campaign for your Smartphone App. The phones will be detected and the users forwarded to the correct stores for their phones.

The following are available:

• · A coloured QR Code image.
• · Option to use shortened URLs.
• · Vanity URL
• · Options to download the image in either eps, svg, jpg, png, gif and pdf formats.
• · Ability to change the destination URL at any time without changing the barcode.

For these type of campaigns, you get to see the number of views each app recieved as a result of sending users to the store via a QR Code.

Mobile website Campaigns

You can create a campaign for ordinary mobile websites. With the tracking code provided, you can learn what the user did after they viewed the intitial landing page.

The following are available:

• · A coloured QR Code image.
• · Option to use shortened URLs.
• · Vanity URL
• · Options to download the image in either eps, svg, jpg, png, gif and pdf formats.
• · Ability to change the destination URL at any time without changing the barcode.
• · Ability to schedule the redirection to take place after a future date or number of scans.^New

QR Code with logos

You can create a QR Code with a logo on it. Simply upload the logo and drag it to a desired position.

Campaign Groups

You can create unlimited number of groups and sort the campaigns accordingly.

You can also batch export the barcodes in formats like png and vector format like eps.

QR Code for PURLs

You can create bulk QR Codes for PURLs. Simply upload a csv file with the names of your customers and receive a new file with the QR Codes. Tracking is optional.

Batch QR Codes or MS Tags Campaigns

You can create batch QR Codes or Microsoft Tag campaigns. Simply upload a csv file the title, and URLs.

Batch QR Code vCards, meCards or Calendar

You can create batch QR Code vcards, meCards or Calendar. Simply upload a csv file with the required data.

Users

The application supports unlimited users(clients) and unlimited administrators.

Each user gets their own log in information and their reports kept private.

When your purchase the plugin, your clients can also create their own users (subusers).

Permission & Subscription

Permission

This plugin allows you to set permission for your users(clients) and administrators.

For the clients, you can limit the number of campaigns they can have, the number of accounts they can create and other features they can have access to for example denying access to create campaigns.

For the administrators you can limit what editing functions they can have access to.

Subscription

• · You can have up to 8 subscription groups^New. View Example
• · You can charge and offer trial accounts.
• · You can charge with PayPal or credit card. The credit card payment is handled by Chargify who in turns give you access to gateways like Authorize.net, BeanStream, Payment Express, Quickpay and Trust Commerce.
• · You can integrate the system with many affiliate networks.

Note: the plugin is not included with the software. It has to be purchased separately. It costs USD 150. It can be purchased any time.

QR Code Extras

This is a free add-on that enables you to generate other types of QR Codes. For example meCards, SMS, Maps, Email, etc.

Microsoft Tags

This is a free add-on that allows you to generate Microsoft Tags and compare them with QR Codes

You will need to get an API key from Microsoft Tag site.

Once everything is set up, you can:

• · Generate Tag images.
• · Track Tag campaigns. The same analytics like the ones for the QR Codes are available for Tags as well.
• · Compare Tag with Tag campaigns.
• · Compare Tags with QR Code campaigns.
• · Upload artwork to monitor their response.

Realtime changes - You can pause, edit or set campaigns to expire at a certain date. You can also generate MS Tags in bulk amounts, and sort campaigns in to groups.

View MS Tag Example

API

You can now develop your own application and use the API to create a trackable QR Code, and fetch the same detailed analytics reports.

The API supports campaign creation and management, user & subuser management, reports, and embeddable graphs.

Upgrades & Support

Whenever there's an update, you'll be notified via email. Updates are free of charge.

Support is given from within the admin panel.

Requirements

QR Code Campaign Manager - Version 3.0

This application comes with an installation wizard! Just ensure your server meets the requirements below:

• -PHP 5.2 or higher
• -MySQL Database.
• -Curl enabled
• -Support for Ioncube encoded files
• -Linux/Apache server
• -PHP SOAP extension if using Microsoft Tags
• -Imagemagick if you want to create QR Codes with logos
• -Autotrace if you want to generate vector images

Use this file to test whether your server meets these requirements.

The demo and download links are down below.